Business day programme

CEDA Conference 2008 - Business Day Programme (Friday 18th April)

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9.00	Registration
9.20	Welcome to the 2008 CEDA Conference	Peter Kitchin - CEDA Chairman Peter Galliford - Conference Chairman
9.30	The Journey of Transformation through to Success - Creating the Customer and Servicing the Sale - the Ducati Way How the Ducati product and business was transformed from being a Legend, to a Track Superstar and a Commercial Giant. Tim will analyse the successful strategic business changes that took place in the last 15 years to transform Ducati to the highly successful international business that it now is. Tim will also share how Ducati UK successfully 'market' their business and product and importantly how Ducati service the sale - How Ducati successfully manage a Dealer network, working in an ever competitive and crowded marketplace - Sounds familiar !	Tim Maccabee - MD - Ducati UK Ltd
10.20	Break - Tea/Coffee - Exhibition - Network time
11.00	Foodservice Mega trends - How will they change the face of foodservice tomorrow? Changing consumer demographics; the rise of the wealthy; food ethics; health ; the growing role of major operators; the impact of legislation on operators. Horizons is a fact-based consultancy that operates throughout the UK and Europe. This expertise follows 25 years spent in researching the foodservice sector for operators, distributors, manufacturers and professional services such as investors and other financial institutions, marketing and advertising agencies, trade associations, estate agents and many others.	Peter Backman - MD Horizons
11.50	Performance at the Limit - Business lessons from Formula 1 Motor Racing After much detailed research, with leading business figures and experience within the F1 business, Richard concluded that key points in running successful high performance teams are as relevant to any mainstream businesses who wish to become successful organisations as they are to the Formula 1 teams who provided the details. *The Pit Stop Challenge* To develop the theme of his talk, on Saturday morning, Richard will be holding a pit stop challenge competition. Four teams of lucky delegates will compete against each other to change the wheels etc. on a genuine FI racing car.	Richard West - Founder - RWA
12.45	Lunch - Exhibition - Network time
2.10	Industry Relevant Workshops The conference delegates will split be into three groups to alternatively attend these interactive presentations with Q&A's. A CEDA "Host" will supervise each group and each workshop. Catering for a Sustainable Future - Led by FCSI and the Carbon Trust The Catering Education Foundation - Led by FCSI and CEDA It's about Time - CaterQuotes - An explanation & demonstration by AQ Net
3.45	Break - Tea/Coffee - Exhibition - Network time
4.15	Formula for Success - How to 'Take Corners Flat Out', 'Out-Brake your Competition' and perform other highly dangerous but highly rewarding business manoeuvres. Jasmine is well known for her Business and Personal Finance experience, with such highly successful talks as : "How to be Rich, without really Trying !" In her Conference address Jasmine will share some key ideas on How to : Take measured business risks; Create and seize opportunities; Create different marketing ideas and original business initiatives; Be Brave; and, How to make Money work for you.	Jasmine Birtles
5.15	Conference Close	Peter Kitchin - CEDA Chairman
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